Blog

The Power of Defining Moments and How They Dire...
Gone are the days of “professional perfection” where we simply needed to look the part and pulled together and communicate our expertise clearly. Now, consumers want authenticity, and they want...
The Power of Defining Moments and How They Dire...
Gone are the days of “professional perfection” where we simply needed to look the part and pulled together and communicate our expertise clearly. Now, consumers want authenticity, and they want...

A to Z on CIT safety
While safety isn’t the sexiest topic to speak on, especially considering the incredible results we’ve witnessed with micro-needling, which are far more fun to discuss, the bottom line is this:...
A to Z on CIT safety
While safety isn’t the sexiest topic to speak on, especially considering the incredible results we’ve witnessed with micro-needling, which are far more fun to discuss, the bottom line is this:...

Think green, save green!
If companies and consumers alike can collectively make a conscious effort to make environmentally friendly choices, our world will be a happier, healthier place for the generations to come. With...
Think green, save green!
If companies and consumers alike can collectively make a conscious effort to make environmentally friendly choices, our world will be a happier, healthier place for the generations to come. With...

Often Imitated, Never Duplicated: A Case for Kn...
You’ve likely heard the saying, “You get what you pay for,” and maybe you’ve said it within your own business a time or two (or ten). Like that time you...
Often Imitated, Never Duplicated: A Case for Kn...
You’ve likely heard the saying, “You get what you pay for,” and maybe you’ve said it within your own business a time or two (or ten). Like that time you...

The Way-Too-Nice Esthetician’s Guide on Boundar...
Have you ever been seconds away from drifting into a sweet sleep only to be startled awake by a series of dings from a client texting or calling to book...
The Way-Too-Nice Esthetician’s Guide on Boundar...
Have you ever been seconds away from drifting into a sweet sleep only to be startled awake by a series of dings from a client texting or calling to book...

4 Steps to Becoming a Business-Savvy Esthetician
As a fellow esthetician, I know that you likely didn’t choose this field because you find the topics of ledgers, profit and loss statements, and strategic marketing exciting, but because...
4 Steps to Becoming a Business-Savvy Esthetician
As a fellow esthetician, I know that you likely didn’t choose this field because you find the topics of ledgers, profit and loss statements, and strategic marketing exciting, but because...